Friday, August 10, 2012

What Goes On In the Daytime


I’m an anthologist from another land observing “the people who aren’t at work in the daytime”. It had been years since I’ve been out and about, or inside with the TV, on  a weekday. Teachers get a glimpse of this in the summer, but to those of us working in offices all year long, “what goes on in the daytime” is a mystery.

Initial observations:

  • Daytime TV ads – reflecting who they think is watching
    • The injured/disabled: Structured annuity payouts (as a former lawyer and mediator of catastrophic personal injury claims, I believe this is a screw-job for the annuitant – gain in the short-term, loss in the long-term. Probably resonates with – or is an unfortunate necessity for - many Americans.)
    • Still-using addicts: Treatment Centers
    • The elderly (which they probably think is me now): Term Life Insurance. 50K to cover medical bills, funeral expenses and “something for the kids"? I don’t think so.

  • Traffic is just as bad. Even before the student influx (I live near U of A). What gives? Who are all these people and where are they going.

  • Trader Joe’s/Safeway: All kinds of non-old people. And they’re not college kids with “Juicy” on their butts – not yet anyway. Maybe because it is summer and teachers and others are off? Others on staycation? Someone still in their hospital garb – that makes sense. Not everyone works 9 to 5. But what DO they do and why are they out and about in the daytime on a weekday?  I’d love to do a survey just out of curiosity.

  • There are very few customers in Home Depot at 7:30 a.m. No one to help you though, as usual.

Not exactly Jane Goodall, but, hey, I’m an amateur.

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